Love the way you pay.

Customers pay in four installments, and in most cases, with the first installment at the time of purchase, and then the remainder is split over three installments due every two weeks. (Customers even get a reminder when their next payment is due.)

What Are The Benefits?

We trust and empower shoppers.

There’s a clear generational shift in payment preferences. A staggering 63% of Millennials don’t own a single credit card. That’s why at Afterpay, we’re turning the credit industry on its head by putting our trust in the customers and giving shoppers the freedom to buy what they want today and pay over time.

Afterpay isn’t a line of credit or a loan; we don’t charge interest or do credit checks.

Rather, it’s a budgeting tool that allows customers to spread out the cost of their purchase across a series of more digestible payments. It gives customers the flexibility to spend their own money while ensuring they’re never spending more than the actual price of the item they’re buying. Because customers are only charged if they miss a payment, they are incentivized to stay organized and accountable.

How We’re Different

Shopping is fun.

Today’s shopper wants a better way to pay. That’s why we’re striving to make paying for products as enjoyable as shopping for them.

We’re committed to
responsible spending.

Afterpay offers customers a responsible way to budget their spending, and they can do so without having to worry about hidden feeds, interest or credit checks.

Afterpay Core Pillars

Afterpay’s global mission is to empower a more responsible economy in which everyone wins. To keep us focused on this mission, here are our guiding principles:

1

Brand

It’s not pay in four, or BNPL, it’s Afterpay. We are the verb and our own category. Our new visual identity enhances alignment with our global customer base and differentiation.

2

Grow

Expand globally to deepen retailer partnerships. Increase focus on SMB acceptance in newer markets. Utilize brand and innovation to drive customer acceptance and retention.

3

Innovate

Drive greater ecosystem value to customers and merchants. Elevate customer-led differentiation via platform enhancements. Leverage merchant insights, tools and value-added outcomes.

4

Perform

Maintain focus in every aspect of our performance. Accelerate investment in the global addressable market opportunity.

5

Do The Right Thing

Maintain focus on our people, protecting the business, caring for customers and good corporate governance.

For further information, please contact: insights@afterpay.com
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